Digital Campaign/Content Writer – NYC
Deloitte is one of the leading professional services organizations in the United States, specializing in audit, tax, consulting and financial advisory services with clients in more than 20 industries. We provide powerful business solutions to some of the world s most well-known and respected companies, including more than 75 percent of the Fortune 100.At Deloitte, you can have a rewarding career on every level. In addition to challenging and meaningful work, you ll have the chance to give back to your community, make a positive impact on the environment, participate in a range of diversity and inclusion initiatives, and find the support, coaching, and training it takes to advance your career. Our commitment to individual choice lets you customize aspects of your career path, your educational opportunities and your benefits. And our culture of innovation means your ideas on how to improve our business and your clients will be heard.
Business is moving at the speed of digital and Deloitte Digital is blazing the path forward. At Deloitte Digital we are pioneering a new model for a new age, focused on the customer journey, inspired by great design, great content, and committed to agile creative speed and innovation, and grounded in a legacy of business strategy, transformation, and systems integration.
The Copywriter (CW) is responsible for concepting ideas, developing creative and producing brand specific messaging for digital engagements and deliverables. This includes integrated campaigns, websites, Apps, Social Media, and Video production. They are an integral member of a cross functional creative team dedicated to producing work aligned with the client s brand and content strategy. Additionally, the copywriter is expected to always be thinking about the next big thing. Be it technology, content strategy or best practices in branding. We re looking for a hands-on individual who takes written communication and the development of ideas to the next level.
We take a consultative approach to help our clients transform how they engage customers with digital products and experiences. As a result, we produce more effective creative ideas that drive digital engagement.
Our assignments include B2C, B2B and B2B2C audiences across multiple industries.
How you ll make an impact:
Understand our clients strategic goals, brand, and content needs across paid owned and earned categories
Write and edit copy that is personable, engaging, and on-brand driving engaging customer experiences
Generate creative ideas to build innovative marketing campaigns
Interpret creative direction and adapt points from creative briefs into copy concepts and present underlying strategic thinking behind them.
Collaborate with clients and internal teams to generate stronger ideas and deliverables that meet requirements
Deliver compelling presentations to clients and internal teams based on great conceptual, copy and storytelling skills
Be an expert in storytelling across paid, owned and earned media with a strong understanding of how new media platforms influence the ideas we create
Help improve our content creation and content marketing best practices
Minimum of five-seven years, experience in copywriting and/or editorial marketing content for digital platforms and experiences. Big brand experience and integrated creative and content portfolio a plus
Strong familiarity with user-centered design and agile content creation principles
Multi-screen platform and operating system knowledge
Independent, self-starter who is well-organized and knows how to communicate and sell ideas verbally and in writing
Proven ability to understand complex information and translate it into effective copy
Experience working from content strategy to creating specific content for digital channels
Familiarity with digital content management systems and best practices
Able to think strategically, but also willing to leverage real-time data to produce content whenever it is required
Prefer BA/MFA and/or equivalent experience
At Deloitte Digital we work with some of the world s largest brands. Our cross-discipline teams put our creative and technology chops to the test. Studio-based teams complement our road warriors to deliver engaging new solutions for our clients.Learn more about Deloitte Digital.
How you ll grow
At Deloitte Digital, our professional development plan focuses on helping people at every level of their career to identify and use their strengths to do their best work every day. From entry-level employees to senior leaders, we believe there s always room to learn. We offer opportunities to help sharpen skills, work with industry-leading talent on a daily basis, in addition to hands-on experience in the global, fast-changing business world. From on-the-job learning experiences to formal development programs at Deloitte University, our professionals have a variety of opportunities to continue to grow throughout their career, while delivering products and services to Fortune 500 clients. Explore Deloitte University, The Leadership Center.
At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits.Learn more about what working at Deloitte can mean for you.
Deloitte s culture
Who says work can t be fun? At Deloitte Digital, the worlds of business, creative, and technology intersect to transform the way we work, play, and communicate. We can t quite put our finger on it, but that combo creates something kind of magical. In studios or on the road, we believe in our people, and we understand that quality of life directly impacts quality of work. We pride ourselves on our flexible work environment and distinctive culture.Learn more about life at Deloitte Digital.
Deloitte is led by a purpose: to make an impact that matters. This purpose defines who we are and extends to relationships with our clients, our people and our communities. We believe that business has the power to inspire and transform. We focus on education, giving, skill-based volunteerism, and leadership to help drive positive social impact in our communities. Learn more about Deloitte s impact on the world.
We want job seekers exploring opportunities at Deloitte to feel prepared and confident. To help you with your interview, we suggest that you do your research: know some background about the organization and the business area you re applying to.Check out recruiting tips from Deloitte professionals.
As used in this document, Deloitte means Deloitte LLP and its subsidiaries. Please see ****for a detailed description of the legal structure of Deloitte LLP and its subsidiaries. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.
Disclaimer: If you are not reviewing this job posting on our Careers site (careers.deloitte.com) or one of our approved job boards we cannot guarantee the validity of this posting. For a list of our current postings, please visit us at careers.deloitte.com.
Category: Management Consulting